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FitJapan CI & Branding
FJ4

FitJapan is a health and fitness website where a team of active and inspiring fitness enthusiasts shares information regarding fitness, nutrition, sports, events in Japan. They were looking for a prominent and easy to remember logo for their new brand launch. Below are the design concepts presented for their brand.

WORK PROCESS IN BRIEF...
Analysis and research on consumer market and demographics
Identifying company’s Vision and Brand Personality
Finalizing on branding color palette, typography, brand direction and other resources
Creative concepts design for logo, business stationary, collateral, social media assets and mockups
CREATIVES DESIGNED

(Click on any image for an expanded view)

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