eCommerce Design Portfolio
A detailed look into our approach, work-process and results.
Business Industry: Fitness & Sports eCommerce
Iron Core Athletics is the manufacturer of premium exercise equipment like Fitness Sandbags, Exercise/Resistance Bands, Pull Up Bars, Pull Up Bands serving the Crossfit community.
Our client was looking for a website homepage makeover and wanted a clean and professional looking eCommerce homepage design.
To provide the best shopping UI and website user experience to site visitors all over globe. Site's UI, colors, fonts and typography must be modern, sleek and represent the brand as a whole.
We decided to select the right type of fonts to connect with emotions of their consumers and website users. Our chosen typography invokes a feeling, creates a positive atmosphere and makes the brand memorable. Font styles to improve brand's communication through logos, ad copies, magazine headlines, and course books, etc.
We designed a professional and intuitive UI /UX interface which more people prefer to use and keep using it. Our goal here was to improve customer retention rate so that our client's brand can stay ahead of its competition. Better user experience leads to more visitors, more leads and more satisfied customers.
We created a responsive web design to optimise their user’s browsing experience by creating a flexible and responsive web page, optimized for the device their consumers are using. This delivers improved site experience skipping redirection with a unified design approach to create a consistent look and feel.
Our Work (click to zoomin)
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